As bona fide gear geeks, we love WIRED magazine andWIRED.com, so we were over the moon when Senior Writer Adrienne So interviewed us about how we're reinventing family travel gear, starting with the Pico travel car seat.
WAYB launched pre-orders of its first product release—the WAYB Pico™ “on-the-go car seat”—with an Indiegogo campaign late on October 15, 2018. The campaign met 100 percent of its initial $50,000 goal in the first hour and 200 percent of its goal after two hours.
Meet WAYB, the California startup that's reinventing gear to be better for parents, kids, and the planet. Find out why we're taking on bad baby gear, and learn about our first product, the WAYB Pico travel car seat.