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WAYB's Lead Product Designer creates emotional connection to objects so they’ll last a lifetime.
Learn about WAYB's favorite material.
How WAYB designs and tests the Pico™ travel car seat for safety
Former CEO of Patagonia, Michael Crooke, is making baby gear better for parents, kids, and the planet with his new company, WAYB.
Like you, we want to keep our junior humans safe. Let’s dig into some of the common mistakes when looking for the best car seat for everyday or for travel.
Meet WAYB, the California startup that's reinventing gear to be better for parents, kids, and the planet. Find out why we're taking on bad baby gear, and learn about our first product, the WAYB Pico travel car seat.