“Spring into Adventure!” Sweepstakes

Official Rules

NO PURCHASE OR PAYMENT OF ANY KIND NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. INTERNET ACCESS REQUIRED TO ENTER. Void where prohibited or restricted by law. These Official Rules may be found here: https://wayb.com/pages/springgiveaway

ALL PERSONAL INFORMATION COLLECTED FROM ENTRANTS WILL BE HANDLED IN ACCORDANCE WITH EACH SPONSOR’S PRIVACY POLICY WHICH CAN BE ACCESSED BY VISITING THE SPONSOR’S WEBSITE. BY CHOOSING TO ENTER THIS SWEEPSTAKES, YOU AGREE TO BE BOUND BY EACH SPONSOR’S PRIVACY POLICY.

ARBITRATION NOTICE: BY ENTERING THIS SWEEPSTAKES, PROVIDED PERMITTED BY APPLICABLE LAW, YOU AGREE THAT ANY AND ALL DISPUTES BETWEEN YOU AND ANY PROMOTION ENTITY WILL BE RESOLVED BY BINDING, INDIVIDUAL ARBITRATION AND YOU WILL WAIVE YOUR RIGHT TO PARTICIPATE IN A JURY TRIAL, CLASS ACTION LAWSUIT, OR CLASS-WIDE ARBITRATION. (SEE BELOW DISPUTES/ARBITRATION PROVISION).

ELIGIBILITY: This “Spring into Adventure” Sweepstakes (the “Promotion” or “Sweepstakes”) is offered only in the fifty (50) United States to legal U.S. residents, 18 or older (eligible “entrants”). Employees, officers, directors of WAYB, Inc., Tonies US, Inc., Noka Organics LLC, and Little Hippo Books, LLC (each a “Sponsor” and collectively, the “Sponsors”), their respective parent, subsidiary, affiliated companies, agents, contractors, advertising/promotion agencies, and individuals/entities engaged or involved in the development, production, or distribution of materials for, execution or implementation of the Promotion (all collectively the “Promotion Entities”), and the immediate family members, including spouses, domestic partners, siblings, children, and parents (including foster and step-relations) or those living in their same household (whether or not related) of the aforementioned parties are not eligible to enter or win a prize.

By submitting an entry, each entrant fully and unconditionally agrees to and accepts these Official Rules, the information provided by Promotion Entities in connection with the Promotion, the Promotion Entities’ Privacy Policies, and the decisions of the Sponsor which are final and binding with respect to all matters pertaining to this Promotion.

PROMOTION PERIOD: The Promotion starts on or about 12:00 am Eastern Time (“ET”) on or about April 28, 2025 and ends 11:59 pm ET on May 7, 2025 (“Promotion Period”). All time referenced herein is Eastern Time. Entrants are solely responsible for determining the correct time zone in their respective jurisdictions; Promotion Entities disclaim all liability or responsibility relating thereto. Sponsor’s server/computer is the official timekeeping device for the Promotion.

TO ENTER: To enter during the Promotion Period, an eligible entrant may enter by visiting https://wayb.com/pages/springgiveaway (the “Website”), accurately completing the registration form in full and agreeing to these Official Rules (“Entry”). Limit one (1) Entry per person/household during the Promotion Period.

Failure to follow all steps will void Entry. Entries must be complete, compliant, submitted in good-faith via the method communicated, and received by Sponsor within the Promotion Period. Promotion may be advertised via Instagram or other Social Media platform (referenced as “Social Media Platform”); however, Entries will only be accepted on the Website by the method/activities specified herein. Sponsor has the right to verify entrants’ eligibility and compliance with these Official Rules and, on the basis of its investigation, to disqualify any Entry/entrant at any time and require immediate prize return if applicable. Entries may only be submitted by a single registered account user; group or commercial submissions are not permissible. Multiple entrants are not permitted to share the same device, social media account, IP or email address. Entrants may not (whether apparent or suspected) enter through a sweepstakes club or exchange sites (or similar method, whether paid or not), with multiple or false identities, accounts, or devices, with the use of computer systems or algorithms generating artificial intelligence and/or deepfakes or bots to enter (“AI”), or use multiple e-mail and/or street addresses, or use any other device or artifice to enter. Engaging directly or indirectly in any (apparent or suspected) artifice, cheating, fraud, spamming, phishing, on-line sweepstakes clubs (or similar methods), exchange sites (whether or not paid), robotic, automatic, AI, macro, programmed or like participation methods as determined in Sponsor’s sole and absolute discretion, will void all such Entries, and disqualify any entrant suspected of using/benefiting directly or indirectly from such methods. If an Entry or any part thereof, for any reason appears unpleasant, distasteful, nasty or otherwise inappropriate for the Sponsor community or not in the family-friendly spirit of this Promotion, Sponsor reserves the right to disqualify Entry/entrant and remove any such Entry. Promotion Entities assume no responsibility for lost, late, incomplete, inaccurate, non-compliant, illegible, delayed, destroyed, damaged, not received, undelivered, or misdirected Entries (in whole or in part). Entries will not be acknowledged or returned. If, upon review, Sponsor (or its authorized representative) is unable to determine that an entrant/Entry is compliant, or reasonably suspects that he/she/it is not compliant in whole or in part, the Entry as a whole (and entrant) may be disqualified. Proof that you uploaded an Entry does not constitute proof or evidence that it was received within the Promotion Period or eligible for this Promotion. Without limitation, any Entry deemed or suspected by Sponsor, in its absolute discretion, not to be in the spirit of this Promotion, or to be or contain content that is or may be indecent, obscene, offensive, hateful, tortious, defamatory, cruel, harmful or unlawful, or appears in any way to violate these Official Rules, or infringe the rights of any other person/entity, or illegally defames Sponsor or any other person or entity whether or not affiliated with the Promotion, will be disqualified.

YOUR USE OF A MOBILE DEVICE: Normal internet access and device usage charges imposed by your mobile plan and/or on-line service may apply to Entry via mobile device. For those entrants entering with a mobile device: Promotion may not be available via all mobile carriers; messaging and data rates apply to text or internet access via mobile devices; other charges may apply; check your mobile plan for rates/details; and consent is not a condition of any purchase.

RANDOM DRAWING/ODDS: One (1) potential Grand Prize winner will be selected in a random drawing conducted by the Sponsor, WAYB, Inc. (or its authorized representative) on or within approximately ten (10) business days after the end of the Promotion Period from among all eligible Entries received during the Promotion Period. Odds of winning depend on the number of eligible Entries received during the entire Promotion Period. Potential winner will be notified by email and will be asked to respond with their contact information and execute release documents (as referenced below) within a time specified. If a potential winner cannot be reached, declines or refuses the prize for any reason, fails to follow the instructions on or within the time specified by WAYB, Inc. in any notification, is non-compliant, or is found to be ineligible, they will forfeit the prize and an alternate potential winner may be randomly selected in WAYB’s sole discretion, as provided herein. Once notified, a potential winner will not be notified again. Promotion Entities shall have no liability for any winner notification that is intercepted, not received, not delivered, misdirected as spam/junk, not timely acted upon, or otherwise not responded to by potential winner for any reason whatsoever, and the prize will be forfeited. After two additional unsuccessful attempts to award the respective prize, that prize will remain unawarded; there will not be a second-chance drawing. Prize or prize notifications that are unawarded, unclaimed, undelivered, misdelivered (including into spam or junk folders), refused, or returned will not be re-awarded. Potential winner will be required to sign, have witnessed and return a Declaration of Eligibility, Liability and Publicity Release (where legal) and any additional releases required by Sponsors if applicable (“Release Documents”) within the time specified by Sponsors, or else prize will be forfeited. Any potential winner who is unable or unwilling to agree to the Release Documents will forfeit the prize.

PRIZE/APPROXIMATE RETAIL VALUE (“ARV”): Assuming sufficient eligible Entries are received, the following grand prize (“Grand Prize”) is available to be awarded, subject to verification of eligibility and compliance with these Rules:

Grand Prize (1): one (1) WAYB Pico Car Seat and Carry Bag (ARV: $494); one (1) Toniebox Playtime Puppy Starter Set and three (3) Tonies (ARV: $154); one (1) Noka Superfood Bundle, that includes four (4) variety packs (ARV: $107); and one (1) Little Hippo Books Set, that includes a custom collection of books (ARV: $100). Total ARV of Grand Prize: $856.

Total ARV of Grand Prize: $856. Limit one (1) prize per person/household. Prize must be accepted in its entirety or will be forfeited. Any difference between ARV and actual value of prize or any element thereof will not be awarded as cash or otherwise. Any and all applicable local, state, and federal taxes and all expenses not specifically stated herein are solely the responsibility of winner. The U.S. Internal Revenue Service requires a Form 1099 MISC to be issued to and filed by any prize winner if the value of the prize received is USD 600 or more. Sponsor will issue a Form 1099 MISC to the prize winner for the ARV of the prize won, and the prize winners are solely responsible for filing this completed form with the Internal Revenue Service. Winners are advised to seek independent counsel regarding tax implications of their prize winning, if applicable. Only the description, denomination or prize elements stated in these Official Rules are available to be won in the Promotion; in no event will Promotion Entities be responsible to award the prize as cash, or to award more than the stated number, or different denomination of prize(s) herein. Prize(s) awarded assuming sufficient eligible Entries are received. If because of technical, typographical, mechanical or other errors or for any other reason, there are more claims for a prize than prizes offered as stated in these Official Rules, a random drawing will be held among all eligible non-suspect claimants in such category to award such prize. Any ticket, gift certificate, gift card, voucher, certificate or similar item received as part of a prize is for promotional purposes only; redeemable at participating Sponsors’ stores and website; will not be replaced if lost, misplaced, damaged, destroyed or stolen; and is subject to the terms and conditions of issuer. Prizes and all elements thereof cannot be assigned, transferred, redeemed for cash, or substituted, except by Sponsor who may, at its sole discretion, substitute the prize or any element thereof with a prize or substitute item of equal or greater value. Prizes, and all elements thereof, may not be sold, resold, auctioned, bartered, or placed into any other unauthorized channels of distribution. Any prize pictured in advertising, any website or Promotion materials is for illustrative purposes only and may not be the actual prize awarded. With the exception of all valid manufacturer’s warranties with respect to a prize, the prize and all elements thereof are provided "AS IS” without warranty of any kind, either express or implied, including but not limited to, the implied warranties or conditions of merchantability, fitness for a particular purpose, and non-infringement. References to any non-Promotion Entity third party logos or trademarks in connection with this Promotion and/or prizes are registered trademarks or trademarks of their respective owner/manufacturer, which are not sponsors of this Promotion.

LIMITATIONS OF LIABILITY/RELEASE: To the maximum extent permitted by applicable law, entrants and winner(s) agree to the fullest extent permitted by applicable law to release, indemnify, defend and hold harmless (“release”) Sponsors, other Promotion Entities, their parents, affiliates, subsidiaries and divisions, and their respective entities, and each of their officers, employees, members, managers, shareholders, successors, assigns, contractors, agents, and representatives, and any Social Media Platform used to facilitate advertising of the Promotion (the “Released Parties”) from and against any and all threatened or actual claims, debts, demands, actions, causes of action, suits, proceedings, judgments, settlements (whether or not litagation is commenced), obligations, damages (including without limitation wrongful death, bodily or personal injury and disability), losses, accounts, reckonings, executions, liabilities, costs and expenses (including reasonable attorney’s fees), property damages and any other losses, penalties or fines whatsoever of any kind or nature, whether at law or in equity, known or unknown, asserted or un-asserted, that entrant or winner ever had, now have, or that may arise in the future (“Disputes”) asserted in, arising out of or based upon participation in the Promotion, the Entry or use of the Entry (in whole or in part), participation in any Promotion and/or prize-related activity or inability to participate in (parts thereof), the delivery, acceptance, use, mis-use of a prize or any inability to use or failure with respect thereto, including but not limited to personal injuries, death, damage to or destruction of property, invasion of the rights of publicity or privacy, defamation or portrayal in a false light (whether intentional or unintentional), whether under a theory of contract, tort (including negligence), warranty or other theory, any act, default, omission, non-compliance, and/or a violation or breach of any agreement, representation, warranty or covenant made herein, or any other agreements by/with entrant, the Promotion Entities, and/or any other party or entity. Further, to the maximum extent permitted by applicable law, and without limiting the foregoing, entrants and winner covenant not to sue any Released Party or cause them to be sued regarding any matter released herein, and further covenant not to disaffirm, limit or rescind these releases. A waiver by one or more of the Promotion Entities of any term in these Official Rules does not constitute a waiver of any other provision. Any provision determined to be invalid shall be stricken to the extent of its invalidity and the remainder of these Rules shall remain in full force and effect.

IN NO EVENT WILL THE RELEASED PARTIES BE RESPONSIBLE OR LIABLE FOR ANY

INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES ARISING DIRECTLY OR INDIRECTLY OUT OF THIS PROMOTION, INCLUDING BUT NOT LIMITED TO PRIZE AWARD. Without limiting the foregoing, this Promotion and all prizes are provided "AS IS” without warranty of any kind, either express or implied, including but not limited to, the implied warranties or conditions of merchantability, fitness for a particular purpose, and non-infringement.

PUBLICITY RELEASE: By entering and/or accepting a prize, entrants and winners hereby consent, where lawful, to the use (but without obligation) by Sponsor (and their affiliated companies and their respective authorized representatives) of their name, image, photographs, videotape, likeness, hometown name, biographical information, voice, as well as any statements made by winners regarding the Promotion and/or Promotion Entities (provided they are true) for publicity, trade, advertising and promotional purposes in all media now known or hereafter developed worldwide, including but not limited to the Internet, Sponsor’s and unrelated third parties’ Social Media Platforms, mobile and digital devices, and World Wide Web, without additional compensation, and without the right of review, notification or approval.

GENERAL CONDITIONS: Promotion Entities are not responsible for lost, late, misdirected, incomplete, unintelligible, illegible, misdirected, undelivered, or stolen Entries, or for lost, interrupted or unavailable satellite, network, server, devices, Internet Service Provider (ISP), Website, Social Media platform, or other connections unavailability, inaccessibility or traffic congestion, or miscommunications, or failed equipment, computer, network, telephone, satellite, cable hardware, software or lines, or technical failure, or jumbled, scrambled, delayed, or misdirected transmissions, or network, hardware or software malfunctions, failures or difficulties, incompatibility, or errors of any kind whether human, mechanical, electronic or network, or the incorrect or inaccurate capture of any information, nor for the failure to capture any such information. Persons who are suspected of fraud, artifice, cheating, tampering with, or abusing any aspect of the Promotion or any element thereof, including but not limited to use of robotics, bots, malware, or other unauthorized devices or participation methods, as solely determined by Sponsor will be disqualified. ANY (SUSPECTED) ATTEMPT BY ANY PERSON TO DELIBERATELY DAMAGE OR UNDERMINE THE LEGITIMATE OPERATION OF THE PROMOTION MAY BE A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK REMEDIES AND

DAMAGES FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW, INCLUDING CRIMINAL PROSECUTION. Sponsor is not responsible for injury or damage to entrants' or to any other person's computer or (mobile) device related to or resulting from participating in this Promotion or downloading or uploading materials from or use of any Social Media platform or Website. Should any portion of the Promotion be, in Sponsor’s sole opinion, compromised by any cause, intervention, or failure which, in the sole opinion of the Sponsor, could corrupt or impair the Promotion or any element thereof including but not limited to its administration, security, fairness or proper play, or submission of Entries or ability to notify winner(s), Sponsor reserves the right at its sole discretion to cancel, suspend, modify or terminate the Promotion, or any element thereof and determine entrants and/or winner(s) from eligible non-suspect Entries received prior to the action taken, or as otherwise deemed fair by Sponsor in its absolute discretion. In the event of any discrepancy, ambiguity, inconsistency, printing or any other error or miscommunication in any posts, comments, advertising, brochures, Promotion materials, announcements and/or any other information or communications by any person/entity in whatever media/medium relating to this Promotion or any element thereof, these Official Rules shall govern.

FORCE MAJEURE: Promotion Entities shall not be liable to entrants, winner(s), or any other person or entity for failure to execute the Promotion or any element thereof, or supply a prize or any part thereof, by reason of any act of God, any action(s), regulation(s) order(s) or request(s) by any governmental or quasi-governmental entity (whether or not the action(s), regulation(s), order(s) or request(s) prove(s) to be invalid), equipment failure, terrorist act, cyber-attack, earthquake, war, fire, flood, explosion, unusually severe weather, hurricane, embargo, labor dispute or strike (whether legal or illegal), labor or material shortage, transportation interruption of any kind, work slow-down, civil disturbance, insurrection, riot, cancellation, delay, or closures, causes arising from epidemic or pandemic, or any similar or dissimilar event beyond their reasonable control.

DISPUTES/ARBITRATION: Sponsor’s decisions are final and binding in all matters and disputes relating to this Promotion, including, but not limited to, interpretation and application of these Official Rules. For greater certainty, such matters and disputes are to be resolved in Sponsor’s sole discretion. By entering, to the fullest extent permitted by applicable law, entrants waive all rights to jury trial, class-action lawsuit, or class-wide arbitration in connection with these Official Rules, including, without limitation, the Promotion. To the fullest extent permitted by law, for any controversy or claim arising out of or relating to these Official Rules and/or the Promotion, entrants and Sponsor submit and consent to binding, exclusive arbitration before a neutral one-person arbitrator located in the state of Delaware. THESE OFFICIAL RULES AND THE INTERPRETATION OF ITS TERMS SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE STATE OF DELAWARE WITHOUT REGARD TO CONFLICT OF LAW DOCTRINES.

STATE-SPECIFIC DISCLOSURES:

1. No purchase or payment of any kind is necessary to enter or win. A purchase will not increase your chances of winning.

2. The odds of winning depend on the number of eligible entries received.

3. The prize is non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion. All federal, state, and local taxes are the responsibility of the winner. Winners are solely responsible for reporting and paying any applicable state taxes. Winners will be required to complete any necessary forms required by their state of residence for tax purposes, including but not limited to state income tax reporting.

4. The potential winner will be notified by email, telephone, or other contact methods on or within ten (10) days after the end of the Sweepstakes.

5. Winners must claim their prize within the amount of time specified of the notification. Failure to do so may result in disqualification and an alternate winner being selected.

6. This Sweepstakes is sponsored only by the Sponsors and is in no way sponsored, endorsed, or administered by any third-party sponsors or platforms.

7. CALIFORNIA RESIDENTS ONLY:

a. Under California law, the winner may be entitled to request a list of winners. For a list of winners, please send an email to melinda.beyer@wayb.com within ten (10) days following the end of the Sweepstakes. Instructions are also below in the section “Winner List”.

b. Under California’s Consumer Privacy Act (CCPA), if you are a California resident, you have the right to request access to and deletion of your personal data. Please see each Sponsor’s privacy policy for more information on how your personal data is collected, used, and shared.

8. DELAWARE RESIDENTS ONLY:

a. This Sweepstakes is subject to Delaware state law. Delaware has specific regulations regarding games of chance, and this Sweepstakes is not subject to any form of gaming or lottery restrictions under Delaware law. If you have concerns regarding the legality of participating in this Sweepstakes, please consult Delaware state law.

b. Delaware law imposes certain limitations on prizes offered in contests and sweepstakes. By entering, participants confirm their compliance with Delaware's General Corporation Law and applicable consumer protection laws.

c. Residents of Delaware have the right to request that personal information collected in connection with this Sweepstakes be corrected, updated, or deleted as required by applicable state law.

9. ILLINOIS RESIDENTS ONLY:

a. The Sweepstakes is not governed by the Illinois Raffles Act, and no lottery or gambling laws are applicable to this Sweepstakes.

10. MINNESOTA RESIDENTS ONLY:

a. The approximate retail value of the prize is eight hundred and fifty-six dollars ($856). This value may include applicable taxes and shipping fees.

11. MICHIGAN RESIDENTS ONLY:

a. This Sweepstakes is subject to Michigan’s Consumer Protection Act. All participants have the right to file complaints with the Michigan Attorney General's Office.

12. NEVADA RESIDENTS ONLY:

a. This Sweepstakes is not a game of chance governed by Nevada’s gaming regulations. The Sweepstakes is governed by the rules outlined herein.

b. Nevada residents have the right to opt-out of the sale of their personal information to third parties under Nevada Revised Statutes Chapter 603A. To opt-out, contact the WAYB Compliance Team at compliance@wayb.com.

13. NEW YORK RESIDENTS ONLY:

a. Winners must comply with all applicable New York state laws and regulations, including the New York General Obligations Law §5-511, which requires prizes to be awarded to the winner without further obligation.

b. This Sweepstakes is subject to the laws of the State of New York. If you have a gambling problem, please call the New York State Problem Gambling Helpline at 1-877-8-HOPENY.

14. OHIO RESIDENTS ONLY:

a. This Sweepstakes is not a lottery or prize pool under Ohio’s state law. No entry fee is required.

b. State-specific restrictions on the offering of prizes may apply.

15. VIRGINIA RESIDENTS ONLY:

a. This Sweepstakes is not intended to violate any provision of the Virginia Consumer Protection Act. You may file a complaint with the Virginia Attorney General’s Office if you feel your rights have been violated under this Sweepstakes.

16. WASHINGTON RESIDENTS ONLY:

a. The Sweepstakes is not subject to Washington State’s gambling laws as it is a game of skill and not based on chance.

PRIVACY: Entrants agree that personal data captured during the registration may be processed, stored, and otherwise used for the purposes and within the context of the Promotion and as permitted by and in accordance with the Sponsor’s respective Privacy Policies. By entering, you agree to be contacted by Sponsor (and their authorized representatives) with communications and reminders relating to the Promotion and you also understand your data may be used by/shared among Sponsor (and their authorized representatives) to verify an entrant’s identity, eligibility to receive a prize and/or for prize fulfillment purposes.

WINNER LIST: For the names of winner(s) of the prizes, contact WAYB, Inc. by sending an email to: melinda.beyer@wayb.com, “Spring into Adventure! Sweepstakes Winner List Request” in the subject line, for receipt within ten (10) business days after the end of the Promotion Period. Limit one (1) request per person/household/email address.

SPONSORS:

● WAYB, Inc., 4845 W. Nevso Dr., Las Vegas, NV 89103

● Tonies US, Inc., 3000 El Camino Real, Building 4, Suite 200, Palo Alto, CA 94306

● Noka Organics LLC, 6390 Mountain View Dr., Park City, UT 84098

● Little Hippo Books, LLC, 145 Pinelawn Road, Suite 240S, Melville, NY 11747