Introducing the WAYB Bag Collection that Revolutionizes On-the-Go Living

At WAYB, our mission is simple: to make your life easier, no matter where life takes you. With this ethos in mind, we're thrilled to unveil our latest innovation: The WAYB Collection.

For the past few years, our dedicated product designers have poured their expertise into crafting a collection of bags that redefine convenience and versatility. From dawn till dusk, bustling workdays to family adventures, we've meticulously crafted every detail to ensure that our bags have your back—literally.

A Visionary Design Process:

Our journey began with a vision: to create not just a backpack, but an entire ecosystem of products that seamlessly integrate into your daily life. Led by our Head of Product, Brad Meyer, our team embarked on a mission to marry intuitive organization with effortless access, to create a bag that adapts to your every need.

Effortless Access and Thoughtful Organization:

As frequent travelers and parents ourselves, we understand the value of streamlined functionality. The main compartment of our Daily Pack has an automatic open design—an innovative feature that eliminates the need to fumble with 2 handed openings while juggling kids or navigating crowded airports.

Innovative Features for Modern Living:

At the heart of our design philosophy lies the concept of access, security and organization. We've integrated magnets into various pockets for quick and secure storage, quick-access pockets for essentials like sunglasses and phones, and even a  waterproof lower pocket ensures hassle-free storage for all your belongings.

Versatility and Sustainability in Harmony:

Mindful of our environmental impact, we've opted for premium recycled fabrics that blend durability with a sleek finish. From custom-designed zipper pulls to softer handles, every detail has been thought through to elevate your on the go and relieve the stress from your day.

A Cohesive System for Modern Living:

“Our bag series isn’t just about individual products—it's a comprehensive ecosystem designed to adapt to your evolving needs”.--Brad

 Whether it's the Daily Pack, Mini Pack, Crossbody Kit, Pods, or Essential Kit, each accessory complements the others, offering you a customizable solution to your daily routine.

Designed with Real Life in Mind:

During our extensive testing phase, we were thrilled to discover that the Daily Pack holds more than any of our other bags without sacrificing its sleek silhouette. This intentional design ensures that you have everything you need organized and accessible, no matter where your adventures take you.

A Testament to Our Commitment:

In a market flooded with options, our Bag Collection stands out for its thoughtful design, innovative features, and unwavering commitment to sustainability. We're not just a bag company; we're your partner in making life a little bit easier, one bag at a time.

Join us as we embark on this journey to redefine on-the-go living. Discover the difference for yourself and experience the WAYB way—where convenience meets sustainability, and innovation meets everyday living.